Latest Posts

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Did Video Kill the Radio Ad?

Let’s take a trip down memory lane. It’s 1979 and The Buggles newest hit is playing on the radio in your living room. Your family gathers around listening to what…

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Marketing Do’s and Don’ts During a Crisis

There are various opinions on how to market business during a crisis such as this one. People are unsure – after all, these are uncertain times and uncharted territories we’re…

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Create Better Content Marketing

There are thousands of ways you can put together a better content marketing strategy and promote your business. With a great content marketing strategy, you can get more sales, generate…

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How Businesses can Survive Coronavirus

Most SMBs are wondering if and how they can survive Coronavirus. We are seeing something happen throughout the world that none of us were prepared for. Businesses are closing around…

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Local Marketing and Local Targeting

Location-based marketing or local marketing is the process of optimizing your website and online advertising to help drive foot traffic and awareness in localized regions. This type of marketing specifically…

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The Big Question: How to Set my Business Apart

No wonder you’re probably asking yourself, “how can I set my business apart from others?” Currently, there are more than 110,000 companies at play in the e-commerce industry and that…

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Brand Strategy 101

Even before your company is up and running, you need to think about brand strategy. Before you start going into overdrive trying to pick out the perfect shade of blue…

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Why is Advertising Important in a Crisis?

When companies become desperate, many tend to cut marketing budgets – but they should be asking themselves: why is advertising important in a crisis? As Covid-19 begins its reign of…